Economics for Managers | ASM ExEd Centre


8 weeks


Batch : 24 Jun 2020 – 19 Aug 2020
Last Date to Apply : Jun 21, 2020


Working Professionals


Fees : INR 1,15,200
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The course is designed and guided by Prof. Bharat Anand, the Henry R. Byers Professor of Business Administration for Harvard Business School. He is an expert in digital and corporate strategy.

This course will enable you to explore how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings, and how you can apply those learnings to compete in the marketplace successfully and drive critical business decisions.

  • Develop effective pricing strategies
  • Benchmark costs compared to competitors through relative cost analysis
  • Apply conjoint analysis to understand what features customers value most
  • Understand the power of network effects to drive demand
  • Identify sources of competitive advantage through differentiation

You should have a minimum of 1+ Year of Experience with min 50% in any UG Program.

Aspiring Marketing, Strategy, or Consulting Professionals : Explore the world of business through the lens of economics as you prepare for your next opportunity.

Those Considering an MBA : Prepare for the MBA classroom with the program Harvard Business School offers to incoming students.

Mid-Career Professionals : Understand how markets work and firms compete in order to develop successful business strategy.

Bharat N. Anand

Henry R. Byers Professor of Business AdministrationSenior Associate Dean, Harvard Business School Online
Faculty at Harvard Business School

Bharat Anand is the Henry R. Byers Professor of Business Administration for Harvard Business School and Harvard University’s Vice Provost for Advances in Learning. He is an expert in digital and corporate strategy, and has studied how new technologies affect what we watch, read, and hear—which you can learn more about in his book, The Content Trap: A Strategist’s Guide to Digital Change. He is a two-time recipient of Harvard Business School’s “Best Teacher” award.

The HBS Online Advantage

  • World-class faculty
  • Edge-of-your-seat online learning
  • Global peer collaboration and networking
  • Real-world, case-based learning

We have a dedicated team who will be more than happy to meet and discuss what course suits you best based on your profile and interests. Drop an email on to schedule a one-on-one appointment with an enrollment counselor. Or call us on (020) 27475090 / 86666  +91 9130 098 212 and we can find a time to meet.

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